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Sony's Hawk-Eye Innovations Selected by the NFL to Revolutionize Line to Gain Measurements
Published on Wed 2 Apr 2025 11:01:34 UTC

Beginning with the 2025 Season, Sony's Hawk-Eye Virtual Measurement Technology
Will Assess and Identify First Downs After a Ball Spot, Accelerating Game
Administration
NEW YORK and PALM BEACH, Fla., April 1, 2025 /PRNewswire/ -- Sony's Hawk-Eye technology will be used by the National Football League as the primary method for measuring the line to gain, beginning with the 2025 season.
Sony's Hawk-Eye virtual measurement system allows the NFL to accurately and efficiently measure the distance between the spotted ball and the line to gain. The technology, tested extensively last season, will bring a new level of precision and speed to NFL officiating.
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